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A shameless plug for one of our customers - we’re very proud to announce a new member of the growing community of software vendors that are making the migration to the cloud - Duolog Technologies.

As with our other partners, Duolog Technologies aims to capitalize on the Xuropa Platform’s cloud automation and business tools to reach their worldwide market at a fraction of the cost of traditional sales and marketing efforts.

Now their customers can start evaluating Duolog’s Socrates Bitwise software with just the click of a link - no downloads, no installation, and no licenses to hassle with.  It’s all on the cloud.  Best of all, they can get going on checking out the software without needing sign-off to take time and resources to do it.

“Our customers are global and as we roll out new products and initiatives we look for new, effective, and economical ways to drive our engagements” said Ray Bulger, Founder and CEO of Duolog Technologies. “Via the cloud, Xuropa enables us to immediately make our software available worldwide to our customers. We are now able to engage and support our customers without the traditional logistical and IT overhead.”

Welcome!  And good luck in growing your global business!

Posted under News, cloud

Maybe it was just me, but the energy level at the 47th Design Automation Conference was higher than it’s been in a number of years.  It could have been a combination of things - general signs of an exit from The Great Recession; the M&A activity in the industry; a new market approach from Cadence got everyone a-buzz; and everywhere I went I heard discussions about Cloud Computing (and it wasn’t just because I was stood there ).

Bernie Meyerson, vice president of innovation at IBM, made a keynote speech on Wednesday that was wide ranging, but spent a great deal of time asserting that Cloud Computing is the future of IC Design.  Richard Goering wrote this up nicely on his blog here.  You should take a look.  The full keynote video is here, pick up what Dr. Meyerson had to say about the Cloud at around minute 38:00.

A crucial point to emphasize from Dr. Meyerson’s speech is the real issue at the heart of the computing challenge facing all industries, not just electronic design - IT resource overhead.  While it is tempting, as engineers, to focus on the technology of cloud computing (performance, upload time, latency, security, etc.) it is this business aspect of the equation that is the driver.  ie. The Total Cost of Ownership of data centers is out of control - driving a company’s balance sheet in the wrong direction.

If you missed the panel “Does IC Design Have a Future in the Clouds?“, don’t worry.  It was videoed and should be coming online soon.  For me, it was great fun to participate with a tremendous amount of interaction with the audience.  To the point where the Chair (Raul Camposano) had to cut off questions from the floor.  (He almost cut of Harry “The ASIC Guy“, but he was saved by the crowd.)  Richard Goering mentioned on his blog that he will put up a post about the panel soon, but in the meantime, you can catch a write-up of some of the highlights over at EETimes by Nicolas Mokhoff here.

If you were at the show, what were your impressions?  If you weren’t able to make it - did the various online channels get you what you needed?
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Posted under Xuropa, industry

Last week I had the honor and the pleasure of presenting Cloud Computing and Electronic Design at the Electronic Design Processes Symposium in Monterey.

It was interesting to find that many of the members of the audience have used or are using Cloud Computing in some capacity within their work.  Not surprisingly, most implementations are still ad hoc or experimental.  However, there were a significant number of discussions leading to more formal adoption of Cloud Computing.  We’re definitely moving…

Here is the presentation I made.  Is your company using or looking at using Cloud Computing?

Posted under Xuropa, cloud